India's seniors get blogging

More and more senior citizens in the state are taking to blogging, which, until recently, was considered to be a youth- exclusive domain. Ageing citizens have shown that they have all the prerequisites to be a blogger: time to surf, read and write/comment.












Based on ComScore data from January, revealed in this Silver presentation, India had the lowest % composition of 55+ users among all online participants in the region at just 2.1% compared with the regional average of 7.8%.
India also ‘boasted’ the highest gender difference among online users with a whopping 98% being male.