Japan adapts to its ageing population

Changes in traditional shopping street and temple fair reflect Japan’s ageing society.Pharmacies promoting massage equipment and creams to ease the aches of age jostle with stalls selling pickles and other comfort food. Signs are written in large characters for easy viewing. Clothes stores offer the styles of past decades – most noticeably racks of bright red bras and underwear, apparently considered by ladies of a certain age to be both warm and lucky.
According to this article from the FT, this is just one illustration of Japan’s role as a pioneer in the extraordinary demographic changes that is being wrought around the rich world by low birth rates and growing longevity.